Editable links and QR

Keep the link. Update the destination.

An offer can change after the email is sent or the poster is printed. Update the page behind your qlk.to link and keep the short link you have already shared.

Send visitors to a useful page

Choose a default page for everyone, then add different destinations for mobile, tablet or desktop visitors if you need them. You can schedule changes for an offer using UTC, the time zone shown in the editor. When more than one rule applies, the first one in your list is used. Device choices do not separate iOS from Android or choose a destination by country.

Publish when you are ready

Save your changes as a draft, check the destination and publish to make the change live. Updates can take a short time to reach all visitors. Pausing or archiving a link stops it from opening its destination; permanent retirement also prevents its reuse.

Keep campaign details on the destination

Use a public page with an address starting with https:// that you are authorised to share. If you need tracking labels such as campaign tags, add them to the destination you save in qlk.to. Extra details added to a shared short link are not passed on to the destination page.

Share links people can trust

Choose destinations that match what your message or advert promises. Follow your messaging and advertising provider’s link requirements. Never use changing destinations to hide prohibited content or mislead people reviewing an advert.

Read the measurement guide

See how your own campaigns compare.